Brainz Partner Program · You know the room
You know the room. We bring the engine.
Resell the portfolio. Build nothing.
You mark up my floor, you keep the spread, I deliver — and the better you produce, the more I give you.
The model, in one line · Brainz Partner Program
I
Why this beats a referral fee
We don’t fund you with cash. We fund you with the moat.
A reseller with relationships but no engine is stuck doing manual outreach. We hand you warm meetings and do the build. That asymmetry is the whole offer. You bring the relationship and the close; we bring an AI pipeline engine that finds and warms buyers at scale, and a senior team that delivers what closes.
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i. Listen, at scale
Sondea hands you the list.
A pre-segmented, enriched lead list for your vertical — the Gerente General contacts across 300,000+ Colombian B2B records.
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ii. Reach, automated
Nexus books the meeting.
Our AI seller runs the cold outreach for you and hands off at the “book a call” threshold. You walk in warm. You never write a cold email.
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iii. Build & automate
Our team delivers.
When it closes, a senior Brainz pod delivers the engagement or the product. You never have to staff a delivery team. The relationship stays yours.
II
Three engagement models
Sell. Service. Build.
Pick the model that fits how you already work. Most partners start in Sell and graduate.
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i. Sell
Industry insiders, boutique closers, ex-sales VPs, fractional CROs.
You have a warm rolodex of Gerentes Generales in one sector. You mark up our price, present, and hand off delivery. Best fit: Brainz Companion, LexPro, Amplifica.
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ii. Service
Consultancies, system integrators, MSPs, Rails / DevOps shops, law firms.
You deliver alongside or instead of the Brainz pod and resell the work as your own engagement. Best fit: Sidekick orchestration, Companion delivery, DigitalOcean migration.
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iii. Build
ISVs, agencies, vertical SaaS.
You embed Sidekick, Sondea, or LexPro into your own product or marketplace. Best fit: the AI substrate and the LATAM B2B data layer, MCP-readable.
III
The ladder
Produce more. Earn more.
Three tiers, each with more margin and more support. Hold your tier by closing — the program rewards production, not signatures.
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up to 10%
Registered. Reseller margin · 10% referral fee. Free Sondea leads + Nexus outreach, standard markup on every product, deal registration. To hold: open to all.
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up to 15%
Engaged — where most partners sit. Reseller margin · 10% referral fee. Everything in Registered, plus sales + technical enablement, co-marketing on BrainzLab, and an annual plan. To hold: 1 closed deal / 90 days.
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up to 25%
Strategic. Reseller margin · 15% referral fee. Everything in Engaged, plus co-sell — Andres joins the room — priority delivery slotting, and joint go-to-market. To hold: $250K+ / yr.
Margins are the reseller’s spread above our net floor — the price you set to your client is yours to decide. We never manage your margin.
IV
The catalog
What you can put your name on.
One partner per vertical, by design — territories, not overlap. If your sector is open, it’s yours to own.
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Brainz Companion
Best resold by an insider close to a VP Comercial or Gerente General.
Sell -
LexPro
Best resold by a credentialed law firm or bar-adjacent figure.
Sell -
Amplifica Studio
Best resold by marketing agencies and brand studios.
Sell -
Sidekick
Best resold by Rails / DevOps consultancies and MSPs.
Service -
DO Migration
Best resold by cloud consultants — funded by DigitalOcean.
Service -
Sondea data
Best resold by ISVs and growth agencies needing LATAM B2B data.
Build
V
Getting started
Three steps. One conversation.
No long onboarding, no negotiation. One call, one signature, and the engine turns on for your segment.
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i. Join
One call to agree the standard terms — the markup model and the tier ladder. One signature, not a negotiation.
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ii. Register
Name the customer and vertical before you pitch. Deal registration protects you — no two partners chase the same buyer.
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iii. We arm you
We turn on the Sondea list and Nexus outreach for your segment. You close. We deliver.
Become a partner
Own a vertical we can’t reach.
Tell us the sector you know and who you sell to. If it’s open, we’ll send the standard terms and turn the engine on for your segment within two business days.
Already sell into one sector? Lead with that — we’ll come back within two business days.